ITC EXPORT POTENTIAL MAP
Export potential and product diversification opportunities (Estimate for 2031)
Pick one of the 19 selected countries on the map to see which products and markets hold the most untapped export potential, and its best product diversification options. Blue shading on other countries shows their export potential.
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ITC definitions
- Export potential
- Potential export value in 2031 based on projections of supply, demand, market access conditions and bilateral ease of trade, expressed in $.
- Baseline exports
- Value of current exports based on five-year averages of direct and mirror reports.
- Realized potential
- Extent to which export potential has already been utilized.
- Unrealized potential
- Extent to which potential exports deviate from baseline exports, indicative of room for export growth.
- Product diversification
- Rank of the likelihood of successful product diversification based on supply, demand and market access conditions.
- Supply (diversification)
- Expected and rescaled density around the export basket (higher density indicates greater ease to diversify).
Source: ITC Export Potential Map (exportpotential.intracen.org) · International Trade Centre · Estimate for 2031; product and sector names as published by ITC.